Gupta Perfumery

An age old legacy brand, Gupta Perfumery is well known amongst the classy group fond of timeless fragrances. When we met the leader of the fragrance industry, they were still functioning on the old day parameters of marketing. We instilled a brand persona and brand guidelines for them to catch up with the trend in the marketing ecosystem. For the client, we initiated a brand personality development and positioning. This company inherently is a B2B set-up therefore a lot of in-front development was not required. Our services with this brand ranged from developing a logo, website and ensuring a social media maintenance strategy for them in addition to the inception of a brand personality guidelines.