We are a branding and communication design agency. We decode your brand, derive apt expression to present an experiential & engaging brand palette.

recent project

Brand Strategy & Campaign Design, Fever FM

A sustainability management platform, one of its kind, needed overall brand building from..

Brand Strategy & Design, UI and Digital Design For OnlyGood 

A sustainability management platform, one of its kind, needed overall brand building from..

Brand Strategy & Design, UI and Digital Design For OnlyGood 

A sustainability management platform, one of its kind, needed overall brand building from..

A Complete Brand Makeover Exercise for a Pharma Company with a Legacy of Over Two Decades and  footprints in 3 continents…

Envisaging a complete ecosystem for a new-age brand that is growing a a teenage ecosystem…

Envisaging a complete ecosystem for a new-age brand that is growing a a teenage ecosystem…

SERVICES

We weave an immersive experience for your brand, enriched with unique storytelling to elevate the true brand essence.

Strategy

vision | values | philosophy | positioning | marketing | communication | digital

Identity

naming | logo | architecture | brand templates | merchandise | space

Campaigns

brand films | launch campaigns | print | outdoor | ambient | activation | digital

Print & Packaging

packaging design | coffee table book | brochures | reports | newsletters

Interfaces

website & micro-sites | landing pages | other digital interfaces

Content

social media content blogs & articles | animated videos | motion graphics

PEOPLE

We combine deep industry experience with sharp strategic and creative insight to build brands that are distinctive, meaningful, and measurable.

Amit K. Shrivastava

Amit K. Shrivastava

HEAD OF STRATEGY & PLANNING

A seasoned brand strategist with over 25 years of experience, he has worked across brand strategy, consumer insight, and category creation with leading agencies including FCB Ulka, DDB Mudra, and McCann Erickson. His portfolio spans iconic brands such as Whirlpool, Lay’s, Kurkure, Saffola, Parachute, and Dabur. As the founder of Learning Curve, he has advised organizations ranging from startups to global MNCs and led complex, multi-market assignments for Unilever (across 12 countries), Marico, Uber, and Berger Paints. He is widely recognized for his expertise in brand architecture, positioning, and growth strategy, and also serves as visiting faculty at MICA Ahmedabad, where he created the acclaimed DCCaB brand strategy course.

Daleep Manhas

Daleep Manhas

HEAD OF BUSINESS

 

One of India’s most influential leaders in healthcare branding and scientific communication, he brings over 20 years of experience working with organizations such as Nestlé Nutrition, Nestlé Health Science, GSK, Abbott, Dabur, and global health bodies including WHO and UNICEF. He specializes in category shaping, disease awareness, HCP education, and patient-first storytelling. Formerly SVP & Country Head at McCann Health India and now Co-founder of a HealthTech platform valued at around $200 million, he is also a multiple Cannes Lions winner who has led one of the world’s most awarded healthcare agencies. His work sits at the intersection of deep medical understanding, brand leadership, and future-ready healthcare innovation.

Alok Saini

Alok Saini

HEAD OF COMMUNICATION

 

Alok Saini is an award-winning healthcare advertising leader with 18+ years of experience shaping communications for global life sciences and wellness brands including Abbott, GSK, Sanofi, Novartis, and AstraZeneca. Known for blending empathy with scientific rigour, he has led creative strategy and integrated campaigns that build trust, drive behaviour change, and humanize complex health stories. A former Senior Creative Director at McCann Health, his work has earned recognition at Cannes Lions, Effies, and Clio Health for impactful patient, HCP, and disease-awareness initiatives.

Manisha Pritilaya

Manisha Pritilaya

HEAD OF DESIGN

 

A brand strategist and design leader with expertise spanning brand identity, experience design, and communication systems, they are known for building cohesive brand ecosystems that go far beyond visual expression. Their work bridges strategy and execution across digital, physical, and cultural touchpoints, helping brands behave differently—not just look different—by aligning culture, experience, and purpose for long-term impact. A visiting faculty member in Communication Design, they work across both Indian and global contexts.

We’re set to bring strategic thinking and creative energy together to move your brand and your business forward.